Best SEO Techniques That Work In This Year

SEO in 2019 - What’s Working Today?

As you know, there are few algorithm updates in last years and affect a ton of sites. Now, we only know of certain niche like health website that got hit by internet surfer. No one knows truly what happened about SEO except Google themselves. I will show you the SEO strategies that are working in 2019.

Here are the tips that will drive more visitors into your websites :

1. Optimize your website

The first SEO tip is to have a mobile optimized website.
At the end of 2018, Google announced that after two-years of work, over half of the pages shown in search results are mobile optimized website.
This means that Google will give priority to mobile optimized website to rank first at result page.
Make sure that your website is already optimized and become responsive for any screen ratio, especially for mobile user.

2. Topical research.

Every webmasters know what keyword research is, but topical research is different with keyword research. Targeting one certain keywords becomes one of wrong way for webmasters to approach SEO. Just keep in mind, the top websites in first result page also ranks for hundreds additional keywords. This can make a single website getting hundreds of even thousands of organic visitors from search engines by all of its keywords. The more keyword you put in your website, the more organic visitor you get by different searched keywords.
   
Look at the keyword rankings, those websites also ranks for a lot of similar search queries like "how to implement SEO","SEO Guides"," SEO Tips for Beginners", "Newest SEO Strategies", and so on. All of those search queries are principally searching for the similar solution for the same problem (that is SEO).  So if you want to generate more organic traffic from a single website, you need to find derivative topics.

And one of the easiest way to find derivative topics with a big search potential
is by knowing what's working for your website’s competitors.
   
You just have to go to ahrefs.com Site Explorer and enter a competitors' domain, and then go to their Top pages report, and see on which ranks their website that generate the most traffic. Also look at these their top keyword, and the highest traffic volume. Basically, the greater gaps between highest keyword's volume and the search traffic, then the greater the total traffic will be.

3. Build topical authority.

As an example, when you are building a warehouse in your backyard, you will choose an architect to do that job instead of a bricklayer. The same thing goes for websites too, Google and the other search engines knows which websites that authoritative a certain niche.

Let me give you another example, if we searched “Best Cat Food 2019”, the top 3 results were dominated by website that fulfilled by those keyword.  After analyzing that causes, we know one possibility that the top ranked website is websites that dominates one big niche.

What should I do to create topical authority in your website?
1. Get links from relevant and authoritative websites with the same niche.
In the case of “best cat food 2019” above, the other website that ranks for the top 6 isn’t dominated that niche, but they were linked by many website with “ cat food ”niche.
   
2. Do internal linking.
Another great strategy is to create reference content. Basically, when you website ranks for a big topic / niche, you should create subtopics underneath that niche and make them all link internally to another article or page in your website. This method will drive you more traffic by one easy move.

For example, if you have one topic that got good rank in search result page, like best cat food 2019, you could also ranks for "how to choose best food for cat " which is related to your main topic that are good-ranked in search result.

4. Matching search intent

This technique is probably the most important thing when it comes to SEO this day. Matching search intent means that you should know the reason or the purpose of visitor’s query. And every search engine's job is to put the best results that relevant with search query to give the visitor an answer of their problems.

It doesn’t matter how many backlinks you have, how good your SEO strategies is, if you're not matching your content with the search intent, then nobody will find your website in first result page because you're not in a good rank.

The easiest way to know and then matching with search intent is search keyworda you want to rank for on Google or any other search engines, and then look at the types of website that are ranking on the top 3.

These will give you this 3C’s of a search intent :

• Content Type

Content type can usually includes article, blog posts, service, product, and landing pages.

• Content Format

Content format applies more to article, blog posts and landing pages. The example of blog formats are tutorial, step-by-step guides, opinion editorials, and list posts. About the landing page, that could be something like a tool that have separated from main website.

• Content angle.

Content angle is usually depicted as the benefit. It's just like you gave someone a reason, why did your visitors should click, open, and then read your article.

Just by doing this strategy (matching search intent) alone, you are going to see your website’s ranking will boosts into better position on search result page just in a few days.

5. Update your article / content.

The next thing that you should do is updating your old article / content to keep it fresh. It's basically works into any SEO updates. An important thing to know is that Google likes a fresh article, and uses freshness factor to determine website’s ranking in search result page.

To decide which pages that need an update to generate more and more organic traffic from search engines, you can use these factors:

• Is the content older than a year?

If it’s already older than a year, of course it needs a renewal, add an additional content or change the old stuff with the new one, but if less than a year, just give it a time to ranks at the search result page.

• Does the article have enough backlinks to compete among the top ranking websites?

If you haven't building enough backlinks to your content, then do it as soon as possible, that’s because most of the top ranking website have hundreds or even thousands of backlinks, and then it's become more likely a niche authority can affect over a "freshness" one.
 

• Are you matching search intent or not?

Just like I told you before, if you aren't matching search intent, you just have a low probabilities to get a good rank on search result page.

• Is your content already outdated?

This one is a little more subjective and requires a bit of research and common sense. Articles like "Best of" the best example of when renewal need to be done, because “Best of” article are periodical article that always outdated and need an update.

6. Focus on backlinks that could move the needle.

Not all backlinks have the same value. And as I know, the harder a backlink is to get, the more valuable those backlink on your SEO.
There are two aspects of backlink you need to put concern on. Here they are: 

• Topical authority of the referring websites.

Getting backlinks from websites that use similar domain to yours could make Google trust your website more. As an example, your domain is seoguides.com, you could try to get a backlink from website with seotips.com as it’s domain.

• The relevance of the backlink.

Getting backlinks from websites that are similar to your nice will give you an additional score on SEO. When you're looking for backlinks, try to get backlinks from a website that have the same niche as yours.

7. Guest posting

Guest posting is great since you can handpick sites you want to get links from.
Guest posting is a great choices since you can choose which websites you want to get backlinks from.

8. Create an Official YouTube Channel.

You can introduce your website through YouTube to the world, and then generate thousands of new visitors. By generating new visitors, you can grows your website’s traffic as well. Most of webmaster of big websites also create a YouTube channel to support their website and generating more visitors from YouTube. You could try this option, who knows, maybe it’s going to help you to increase your traffic.